Our Services

	Initial consultation - CLICK HERE to contact us about setting up a FREE CONSULTATION
	We learn about your business and what you are and are not doing on the Internet already. We build your custom plan to dominate your market
	Search engine optimization management
	4 articles (500-750 words)/month written (more can be added at $50 per article) Article submission to 200-1000 article directories for every article - Builds thousands of links with optimized “anchor text” . In addition, our service is unique in that every copy of the article is “unique content” in the eyes of Google. The majority of services out there post the same copy of the article everywhere. Google automatically ignores most of these with their “duplicate content penalty” Social bookmarking of articles and blog posts Monthly consultation with web designer to insure appropriate on page elements. Setup your blog 2-4 blog posts per week to build backlinks
	Pay per click advertising services
	Manage your web designer to implement plan (or we can provide one)   Making minor changes to your site Building out custom landing pages for each customer segment Keyword research both general and competitor analysis using all tools Ad groups set up with no more than 3 keywords in each ad group Initial ads set up with keywords in the ad text, correct capitalization etc. Split testing ads for EVERY ad group EVERY day Content network campaign set up and tracking Site placement campaign set up and tracking Daily bid optimization Your campaign reviewed and tweaked EVERY day Autoresponder set up and management
	Other (For every customer…pay per click management, search engine optimization or both)
	Monthly status reports Autoresponder set up and mantenance ($50/month value) Free web hosting for up to 3 sites ($30-100/month value) Unlimited phone, email consultations with me Continuously updated expertise - coming soon…FaceBook and the new Internet! Within 3 months, Facebook will be included with SEO services 100 % money back guarantee. No long term contract, month to month.
	What Will this Cost?
	All customers will receive a custom proposal On average, the initial set up fee is $1200-$1500, and the monthly fee for services is $1000-$1300

Internet Marketing

Internet marketing can generally be defined as generating sales and/or capturing leads from potential customers that are surfing the Internet.

Traditionally, this has meant trying to get your website into Google (and others) search engine rankings so that it shows up when a potential customer of yours types in a “keyword phrase”. This has become something of a mysterious black art. There are specialists and consultants that make their living working with companies to try and get their sites on the first page of Google’s search engine results for the keywords that everyone thinks will generate sales and leads. This consulting service is called search engine optimization.

Internet marketing has grown to include pay per click advertising. These are ads (when you do a Google search, they show up on the right hand side of the page) that are written by advertisers to be triggered when certain keywords or phrases are searched on. Each time a person clicks on the ad, they are sent to the advertiser’s website, and the advertiser is charged for that “click”. This is how Google makes billions of dollars.

The future of Internet marketing will be the social networking sites like Facebook. Here, the most efficient advertising will be “viral” and more “virtual word of mouth”. This is much more complex than search engine optimization and pay per click advertising, but has the potential to be much more profitable!

Our Internet marketing services include:

• Search Engine Optimization
• Pay Per Click
• Social Networking Sites

Dominate Your Market

Understand your customers’ searching behavior. Walk in their shoes, and understand the dialogue the searcher is having with the web. Most customers are researching or looking for a problem to solve. If you understand what problem they’re trying to solve (keywords and phrases) you can provide them with a very customized solution to it (your landing page, website…and ultimately your product).     Decide how you will track conversions. Often this is easy…it’s when you make a sale. Other times it can be trickier. If you’re a real estate agent, you’ll most likely be tracking leads. In addition, you’ll have to assign some kind of dollar value to that lead so you can determine how much advertising to spend in order to get it.     Decide on autoresponders and set them up. Autoresponders are simply a way to keep in touch with your customers and prospects. Essentially it’s automated email.     Do the keyword research   Brainstorm the core ones with a diverse group “spy” on your competitions' using tools use other tools to expand the core list     Group keywords by the conversation type (what is the potential customer looking for?)   If you’re a real estate agent, you’re prospects will be having different conversations if they’re looking to relocate as opposed to someone already in your area looking to sell their house     Build landing pages on your site for each conversation type   You’d want the two different potential customers above to go to two different pages within your site, because you want to highlight the different value propositions you’re bringing to the table…to solve their particular problem.     Set up your own blog     Set up your adwords campaign using the keywords, groupings and landing pages     Monitor and test…EVERY DAY   Split test ads every day Adjust bids every day Get rid of non-performing keywords every day     As soon as a great “money term” is found, start the search engine optimization process for that term   Market 2-3 articles per week (or even more) Make blog postings on your blog and others’ Answer posts on forums and yahoo answers     Move great “money terms” to Yahoo and Bing pay per click advertising engines     Rinse and repeat this process every 90 days! This probably looks overwhelming. However, if you know what you’re doing…it’s very straightforward. We can help. Check out our services to see exactly how. With just a bit of effort on your part, you can DOMINATE your market. Doing this effectively really is like bringing a gun to a knife fight. And…it’s your competitor’s that will have the knife!

Contact Us or Email

This is the download section Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Nunc sapien nibh, ultrices vitae, convallis eu, semper ut, leo.Sed at metus sed enim varius vehicula. Phasellus faucibus viverra nibh. Sed euismod sagittis quam. Donec placerat dapibus enim

Search Engine Optimization

Search engine optimization refers to any efforts that are required to try and get your web site into the top rankings of Google (and others) search engine listing results when someone searches for your “keyword phrases”. Everyone loves successful search engine optimization, because you can get lots of traffic…and…it’s free! The problem is, that no one really knows how Google decides where to rank your site and when it will show up. Any expert that tells you that they know exactly how Google’s ranking works and/or guarantees that you’ll get into the top spots (for a fee, of course), is being less than truthful. Even so, there are proven techniques that you can employ to get your site into the top of the listings. We believe in being very transparent about what we're doing and why we're doing it, so we'll show you exactly what we're doing, and why it helps to skyrocket you right to the top! Business owners have big challenges when it comes to search engine optimization: Often, Google doesn’t even know their site exists (this is VERY common) Even if Google does know about their site, it never shows up in search engine listings. Even if their site does show up in some kind of search, it’s hardly ever the “keyword phrase” that the owner would like Even if the owner could dictate to Google what keywords to show the site for, most business owners don’t know which words and phrases are the money makers! All is not gloom and doom however! With a little help, you can start to overcome all of these issues. Check out our plan on How to dominate your market to see what we advise.

Pay per Click Advertising

Pay per click advertising consists of ads (when you do a Google search, they show up on the right hand side of the page) that are written by advertisers to be triggered when certain keywords or phrases are searched on. Each time a person clicks on the ad, they are sent to the advertiser’s website, and the advertiser is charged for that “click”. Pay per click advertising can be a VERY profitable way to increase sales and leads (if done correctly). It’s fast – you can have a campaign up and running in less than 30 minutes. Getting your site into the search engine listings can take weeks or even many months depending on the competition level.     If you understand how to manage a pay per click campaign, you can have immediate feedback and metrics to determine the return on your investment. You can see exactly how much money you’re spending, what your potential customers are doing online, and what sales you’ve made. If you think about advertising in the Yellow pages, it’s the exact opposite…with the Yellow pages, you never even know if anyone sees your ad!     It can tell you what the money terms are! How do you even know what search terms you want to optimize your site for? You can test them quickly and easily with a pay per click campaign, and then apply that knowledge to your search engine optimization efforts.     Pay per click advertising needs to be a part of every business owners’ Internet advertising campaign. Unfortunately, managing even a small pay per click campaign can be complex and require very specialized knowledge and experience. There are several problems that the novice advertiser runs into. Understanding Google’s rules and tips and tricks – Google doesn’t make it easy to advertise. There are lots of unwritten rules for how Google likes campaigns to be set up and run. These rules have a direct impact on how much you’ll pay for the advertising. If not respected and understood, many campaigns are doomed to be unprofitable. These rules include:   Keyword grouping Quality score Ad relevancy Click through rate management Bid pricing And many more…     Keyword research – I guarantee that if you’re already using adwords, you’re leaving out important keywords in your campaign. If you have 10-30 keywords currently, you should most likely be bidding on 1,000-3,000. It’s that big of a difference when you have access to the right tools and strategies.     Ad testing – If you’re not split testing (comparing a control to a candidate, or a different ad to see which is better), you’re most likely getting only ½ the visitors to your site than you should be.     Conversion tracking – Most business owners don’t know how to track whether a dollar spent on advertising generated any sales. Obviously, without this information, you’re flying blind.     Tools – There are several very important tools in the market to help create and manage pay per click campaigns. The problem is that they are expensive, and don’t make financial sense for one business owner managing one campaign.     Only sending visitors to the home page – There are probably many different types of potential customers for your products and services. Sending them all to a generic home page isn’t nearly as effective as sending them to a targeted page that tells them exactly how you can solve their particular problem.     Our services are designed to help you manage your pay per click campaign. Check out our strategy on how to dominate your market to see what we can do to use pay per click advertising to boost your profits today!

Social Networking Sites

Social networking sites are the future of Internet marketing. The good news is that the opportunities for laser-targeted advertising are becoming a reality. Want to target 18-24 year old college graduate women who are engaged? Well, you can…in Facebook. The bad news is that, with this added power, comes much added complexity. The traditional way of paying for clicks and optimizing links etc. for search engine optimization will not work in a world where the users generate the content…and decide amongst themselves what is popular and what is not. Internet marketers will have to become much more savvy to take advantage of this kind of opportunity. More good news is that there is still time to get an early adopter advantage in this space. It’s almost impossible to dislodge that web site that’s 8 or 9 years old from the number one spot in Google (I don’t care what anyone says they can do for thousands of dollars!) search engine listings, but…in this new arena…you could be that “old” site. Some facts about social networking sites:     MySpace had more traffic in 2007 than Google     Already, FaceBook has reached Google traffic levels     YouTube gets twice as much traffic as Google     These sites are DOUBLING every 6 months ; FaceBook adds 1 million visitors each week     In a typical month        30% of worldwide Internet users visit MySpace        29% visit FaceBook        35% visit YouTube     It’s not just kids discussing what they’re going to wear to the prom        Over 50% of MySpace users are over 35        Facebook even has 100k users over 64